Frozen Leaf Co.
brand identity + packaging
Overview
Frozen Leaf Co. is a company that focuses on making vegan, healthy desserts while still satisfying the sweet fruity craving. This company focuses on making products like popsicles and ice cream.
Approach
The Frozen Leaf Co. logo was started from scratch to create a company that values healthy but sweet alternative frozen desserts. A snowflake was combined with leaves to represent this value. The brand is simple, using a bars of different shades of color to evoke a visualization of every sweet healthy layer of the frozen dessert.
